Our Most Interesting Articles of 2016 with our wish of a Merry Christmas! (Weekly Prospector #51 2016)

5 Reasons you Should Feel Bad Not Using Marketing Automation Yet

As 2016 heads into the final quarter, marketing automation has now become a key tool in most organisational toolboxes. However, many small to medium sized organisations have yet to adopt a marketing automation system. This places many organisations at a significant disadvantage moving forward into 2017. For all that have yet to make the leap, these are the 5 things you should be feeling most guilty about.

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What is the 80/20 Rule & Why Intelligent People Use It

Last week we touched on the 80/20 rule and how it can be used for time management. This week we have taken another step and gone into depth on the history of the rule and what it actually is. This article also explains why the 80/20 rule is such a respected and widely used rule for successful entrepreneurs, organised individuals and highly intelligent people. Click the link and read the article to learn how to apply the rule yourself.

Use These 10 Words to Get What You Want

We all use words to achieve a wide variety of tasks everyday to a varying degree of success. Being able to control the words which we use everday to a greater level of success could have a major impact on key tasks. Trying to get that new big contract? Hoping to get that promised promotion? Then read this article and see which words you can use to achieve your goals.

Merry Christmas from Sonician &
The Strategic Marketer!


Weekly Prospector – The Strategic Marketer is given out to companies from Sonician AB, the Marketing Automation specialists from Sweden and the creator of the leading Marketing Automation solution Otto® with Bulk-CRM and Autopilot capabilities.

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