Last week I had a doctor’s appointment, nothing serious but I thought it was time for me to go in for a general check-up. Get my body’s key performance indicators (KPI’s) if you will. The Dr. took my height/weight, blood pressure, cholesterol and a blood sugar test. I passed and was given the […]
Have you ever tried to give something to someone that they don’t want? It can be pretty difficult, imagine trying to give someone something they didn’t want or ask for? Well, that’s what a lot of organisations are trying to do with their e-mail marketing automation systems, by not using Lead Segmentation. How about […]
In this video we take you through how you can use Otto for Lead Scoring. It includes using page actions to determine lead score values, how to search using Lead Scores, as well as how Lead Scoring is logged into the contact activity timeline. If you have any questions please leave a comment! Please share […]
