On Volley Marketing, major accounts, learning from working mothers and scary content marketing question (Weekly Prospector #44 2016)

On Volley Marketing, major accounts, learning from working mothers and scary content marketing question (Weekly Prospector #44 2016)

What is Volley Marketing & Why Successful Companies can’t Get Enough Ever since Google Analytics has removed the ability to view the IP addresses from your web-visitors from it’s functionality, B2B companies have been struggling to find an online replacement. All the while successful companies have been able to pivot towards a new form of […]

On Marketing Automation Myths, Sales Professionals, Best Times for Social Media, Smart Habits (Weekly Prospector #42 2016)

On Marketing Automation Myths, Sales Professionals, Best Times for Social Media, Smart Habits (Weekly Prospector #42 2016)

Why Believing These 5 Marketing Automation Myths Makes You A Rookie Because of marketing automation‘s meteoric rise, there have been plenty of rumour and false-truths which have been misinterpreted. So we set out to discuss some of the most common myths about using a marketing automation system. If you’ve ever heard something from a ‘friend […]

On Sales Proposals, Bergendal Case Study on Otto, 80/20 Rule of Time Management, Online Marketing Without Websites (Weekly Prospector #40 2016)

On Sales Proposals, Bergendal Case Study on Otto, 80/20 Rule of Time Management, Online Marketing Without Websites (Weekly Prospector #40 2016)

Case Study on Using Otto in the Event-business by Bergendal Hotel & Conferences We were recently lucky enough to get some time with Jeanette Tillberg and Sara Wottke-Haque from the Sales and Marketing team from Bergendal Hotel & Conferences on their experience with using Otto, marketing automation. Beregendal has been using Otto for quite some time […]

Why Email Marketing, Successful managers, Sales Questions & Social Media (Weekly Prospector #39 2016)

Why Email Marketing, Successful managers, Sales Questions & Social Media (Weekly Prospector #39 2016)

Why Email Marketing is the Secret Ingredient For many organisations, email plays a key role in generating and nurturing relationships with both suppliers and customers. But in a marketing sense, email seems to have been somewhat forgotten behind all of the social media platforms and the emergence of SEO. However, it should be quite the […]