Lead Scoring, Optimism, LinkedIn, Marketing Automation (Weekly Prospector #14 2016)

Otto Insider: Using Otto for lead Scoring

In this video we take you through how you can use Otto for Lead Scoring. It includes using page actions to determine lead score values, how to search using Lead Scores, as well as how Lead Scoring is logged into the contact activity timeline.

See the Video (2:40)»

10 Essential Habits of highly optimistic & positive people: Lessons for 2016

This article is focused upon personal growth. From the people over at Inc it details some tips and tricks on how to maintain positivity even when things seem to be taking a turn for the worse. This is especially important for entrepreneurs in the early stages of their organisation life cycle.

5 Secrets to Monetizing your LinkedIn Experience

Up until about a year ago I had this constant bad feeling whenever anyone wanted to add me on LinkedIn. I knew it was important, but never important enough to find time to prioritise it. Now that I have found that time it has become a great key to make contacts and as communication channel between colleagues. This article from Daniel Ally outlines 5-steps to help you get your LinkedIn profile on it’s way to success.

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The Marketing Automation Scorecard (Infographic)

Marketing Automation is having a breakthrough year, in regards to making the transition from large organisations to small and medium sized enterprises. But how has it been performing? We created this infographic to give you an overview on how well Marketing Automation has been performing so far.

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May April bring you everything you want, and extra cheer for spring being in the air!

To your success,

The Sonician Team


Weekly Prospector – The Strategic Marketer is given out to companies from Sonician AB, the Marketing Automation specialists in Göteborg and Stockholm and the creator of the leading Marketing Automation solution Otto® with Bulk-CRM and Autopilot capabilities.

Find out if Marketing Automation and Otto® would be relevant for you:
Take our 2-min-test (click here)

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