On Marketing Automation, Business Momentum, Digital Marketing, Negative Feedback (Weekly Prospector #13 2016)

What is Marketing Automation? This week we tried PowToon

This week we attempted something a little bit different. We thought we would experiment using PowToon the business presentation software. We set out to see if we could create a Marketing Automation video in 1 day, and this is the result! By the way we have no affiliation with PowToon. Click the link below to see our results.

See the Video (1:29)»

This April, receive a marketing automation certification for free with every new Otto® User!

NO April
Fool’s Joke

5 Signs that you’ve Lost Momentum in your Business

Have you been focusing on one particular project? While doing this have you ignored other aspects of your business? Well here are five signs that your business may be losing your hard earned momentum.

10 Signs you’re a better Digital Marketer than you Thought

Digital Marketing is a daunting world and most people outsource their digital marketing tasks. This article from Inc outlines why we’re not as bad as we once thought. These 10 signs show that you a more than able digital marketer than you thought.

Read More»

“The User Interface isn’t as good looking as…” Using  Negative Feedback Positively!

This is the story of how Sonician decided to use an honest Negative Feedback in a positive way. We received feedback from Niko Fastman, the man behind topthinkers.org on how he viewed using Otto over other email marketing and marketing automation systems. He provided us with feedback and we wen’t to work accordingly. Click on the post to see what he said!

Read More»

NO April
Fool’s Joke

This April, receive a marketing automation certification for free with every new Otto® User!

We hope April will bring you everything you want, and an extra cheer for spring being in the air!

To your success,

The Sonician Team


Weekly Prospector – The Strategic Marketer is given out to companies from Sonician AB, the Marketing Automation specialists in Göteborg and Stockholm and the creator of the leading Marketing Automation solution Otto® with Bulk-CRM and Autopilot capabilities.

Find out if Marketing Automation and Otto® would be relevant for you:
Take our 2-min-test (click here)

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