What Is The 80/20 Rule and why intelligent use it, Motivation, Sales Management and B2B Social Media Marketing (Weekly Prospector #41 2016)

What is the 80/20 Rule & Why Intelligent People Use It

Last week we touched on the 80/20 rule and how it can be used for time management. This week we have taken another step and gone into depth on the history of the rule and what it actually is. This article also explains why the 80/20 rule is such a respected and widely used rule for successful entrepreneurs, organised individuals and highly intelligent people. Click the link and read the article to learn how to apply the rule yourself.

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4 Tips to Maximize Social Media for B2B Marketing

The old rule that social media marketing is only for B2C businesses has now gone out the window. According to the Content Marketing Institute 93% of all B2B organisations are now using social media marketing. If you’re still sitting on the sidelines, don’t wait any longer, use these 4 tips to inject your organisation into the game to drive more leads.

Some Days Just Suck: Here’s How Successful People Stay Motivated

As October begins, making sure we stay motivated heading into the Winter can be difficult. During August and September it can be easy because the memory of our Summer holidays are still fresh. This article outlines some great tips that successful people use to help un-wind so that you can stay focused and motivated as the colder months arrive.

Inputs vs Outputs: Do you know what’s really driving your sales?

Many sales managers are promoted to being a sales manager because they are good at sales, but this doesn’t necessarily mean they are good at measuring their teams’ sales. This article gives you an insight on understanding where the core of your sales are coming from, as well as which sales KPI’s you should be using.

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Weekly Prospector –  The Strategic Marketer is given out to companies from Sonician AB, the Marketing Automation specialists from Sweden and the creator of the leading Marketing Automation solution Otto® with Bulk-CRM and Autopilot capabilities.

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