Can B2C Organsations Use Marketing Automation?

Can B2C Organsations Use Marketing Automation?

Marketing automation has exploded onto the global marketing scene, it has been adopted by many organisations.  In particular, marketing automation has given B2B suppliers an extra push in being able to generate and nurture leads.  But can marketing automation have the same success and effectiveness within a B2C organisation? The short answer is yes, if […]

About Twitter, Marketing Automation, Goal-Setting, Social Media Marketing (Weekly Prospector #15 2016)

About Twitter, Marketing Automation, Goal-Setting, Social Media Marketing (Weekly Prospector #15 2016)

How to Use Twitter to Create Relationships for Business Developing a strategy on how to use your Twitter account is a necessity, but it is only the first step. The next step is to create engaging content and use this content to nurture your business relationships. Fortunately, you can build relationships through smart, well-planned messages. […]